Music ยท head-to-head

My Singing Monsters My Singing Monsters VS JustinGuitar JustinGuitar

Two music channels, compared on the numbers that actually move a video rather than subscriber vanity. My Singing Monsters sits at 2.4M subscribers with a typical 201K views per upload; JustinGuitar at 2.0M with about 90K. Below is the full head-to-head plus the titles that win for each.

On this data My Singing Monsters is the stronger performer of the two - it wins on both consistency (a 28% hit-rate, i.e. how often an upload beats 2x its own median) and reach (201K median views). The other channel isn't behind on size so much as on how reliably its uploads land.

Metric My Singing Monsters JustinGuitar
Subscribers 2.4M 2.0M
Median views / video 201K 90K
Hit-rate (beats 2x median) 28% 24%
Top-video share 57% 41%
Est. ad revenue / mo $914โ€“$4K $409โ€“$2K
Uploads / week 0.7 0.7
Typical length 5 min 15 min
Started 2007 2006

The words that keep showing up in each channel's winning titles differ too: My Singing Monsters leans on version trailer, breakout stars, islet trailer, month kickoff, while JustinGuitar leans on acoustic strings, change acoustic, barre chords, bar blues. Open either channel for the full breakdown of what wins versus flops.

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